![The new NIKE+ FuelBand, an innovative wristband that tracks and measures everyday movement for, what Nike says, is to motivate and inspire people to be more active, is seen on display at The new NIKE+ FuelBand, an innovative wristband that tracks and measures everyday movement for, what Nike says, is to motivate and inspire people to be more active, is seen on display at](https://l450v.alamy.com/450v/2e619ba/the-new-nike-fuelband-an-innovative-wristband-that-tracks-and-measures-everyday-movement-for-what-nike-says-is-to-motivate-and-inspire-people-to-be-more-active-is-seen-on-display-at-an-event-in-new-york-to-unveil-the-new-product-january-19-2012-the-nike-fuelband-will-be-available-for-preorder-starting-january-19th-in-the-us-at-nikestorecom-for-a-suggested-retail-price-of-149-reutersmike-segar-united-states-tags-sport-society-business-science-technology-2e619ba.jpg)
The new NIKE+ FuelBand, an innovative wristband that tracks and measures everyday movement for, what Nike says, is to motivate and inspire people to be more active, is seen on display at
![The new NIKE+ FuelBand, an innovative wristband that tracks and measures everyday movement for, what Nike says, motivates and inspires people to be more active, is seen on display in New York The new NIKE+ FuelBand, an innovative wristband that tracks and measures everyday movement for, what Nike says, motivates and inspires people to be more active, is seen on display in New York](https://l450v.alamy.com/450v/2e672ap/athletes-kevin-durant-of-the-nbas-oklahoma-city-thunder-l-100-meter-world-champion-carmelita-jeter-2nd-r-seven-time-tour-de-france-champion-lance-armstrong-r-and-comedian-jimmy-fallon-2nd-l-pose-with-nike-fuelbands-at-an-event-to-unveil-the-product-an-innovative-wristband-that-tracks-and-measures-everyday-movement-for-what-nike-says-is-to-motivate-and-inspire-people-to-be-more-active-in-new-york-january-19-2012-the-nike-fuelband-will-be-available-for-preorder-starting-january-19th-in-the-us-at-nikestorecom-for-a-suggested-retail-price-of-149-reutersmike-segar-unit-2e672ap.jpg)
The new NIKE+ FuelBand, an innovative wristband that tracks and measures everyday movement for, what Nike says, motivates and inspires people to be more active, is seen on display in New York
![Nike+ FuelBand SE unveiled with new colors, Bluetooth 4.0, priced at $149 (update: eyes-on) | Engadget Nike+ FuelBand SE unveiled with new colors, Bluetooth 4.0, priced at $149 (update: eyes-on) | Engadget](https://s.yimg.com/uu/api/res/1.2/.YDlVihOtyRUKfC4DxiY7g--~B/Zmk9ZmlsbDtoPTQ1MDt3PTY3NTthcHBpZD15dGFjaHlvbg--/https://s.yimg.com/uu/api/res/1.2/S5FxBz4_tmkifKHdNy7wYA--~B/aD01MzM7dz04MDA7YXBwaWQ9eXRhY2h5b24-/https://www.blogcdn.com/slideshows/images/slides/126/860/2/S1268602/slug/l/dsc06132-1.jpg.cf.jpg)